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Microsoft announces flagship store for Sydney, first outside North America

Microsoft fans in Sydney will be excited to learn that Microsoft Australia has announced that Westfield Sydney on Pitt Street Mall has been chosen as the home for the first flagship store in the Asia Pacific region. The store will have more than 6,000 square feet of retail space over two floors, on levels two (street level) and three, next to Sephora and the mall’s main entrance with the grand opening planned in late 2015. As the first Microsoft store in Australia and first flagship store outside of North America, this marks a significant milestone for Microsoft stores and demonstrates the company’s ongoing commitment to this region.

The Sydney location will be the centre piece of the Microsoft store experience for the Asia Pacific region. The location will offer products like Windows 8 PCs, Surface devices, Windows Phones, Xbox One and Office and will feature an Answer Desk where customers can ask questions, get repairs and support for all Microsoft software and hardware. It will allow Microsoft to connect with its customers and partners in Australia in unique and engaging ways. The Microsoft store team will regularly donate volunteer hours, host community events, offer training workshops, support science, technology, engineering, and mathematics education and build deeper relationships with its customers,

David Porter, Corporate Vice President, Worldwide Retail Stores, Microsoft said, “Announcing a Microsoft flagship store in Sydney – which will join our forthcoming flagship Manhattan store – marks yet another important milestone in expanding our commitment to customers globally. We have built an online presence across 189 countries, and we will see aggressive online expansion over the next year in markets such as South Africa, Thailand and Korea including selling Microsoft hardware devices such as Surface and Xbox One. Additionally, we will open physical store locations across North America in the coming months. This continues to be an exciting time for our business, but more importantly, our customers – and we’re just getting started.”

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