Mardi Gras’ newest alcohol sponsor Sparkke is giving away two tickets to CHER’s sold out Sydney show

The Sparkke Change Beverage Company has teamed up with a gorgeous Cher drag queen to give Sydney locals the chance to win two tickets to pop legend Cher’s sold out Sydney show.

To celebrate its partnership with The Sydney Gay and Lesbian Mardi Gras, the female-led alcohol company is using Sunday’s Fair Day celebrations at Victoria Park in Camperdown to give away two tickets to Cher’s sold out Hordern Pavilion show.

Fair Day goers are being asked to spot Cher on her hot pink bubble bike as she makes her way along King Street, towards Sydney University’s campus and around the perimeter of the Fair Day grounds. To win, ticket hopefuls must capture an image or video of The Goddess of Pop and share the moment via Instagram using the hashtag #SparkkeChange. The winner of the competition will be announced on 28 February 2018 via Sparkke’s @sparkkechange Instagram page.

In 2017, Sparkke’s White Wine Bubbles in a can was created as a vehicle for change. With the message ‘Say I Do!’ positioned front and centre on each can, winemaker Sarah Lyons’ intentions were clear. “We wanted this product to speak messages of equality and inclusion during a time in our nation’s history when these values appeared more absent than ever,” says Lyons.

Sparkke chose to give 10 percent of direct sales and four percent of channel sales of its White Wine Bubbles to the Australian Marriage Equality Campaign. Over the course of AME’s 2017 campaign, Sparkke raised more than $10,000 for the cause.

Off the back of the marriage equality campaign, Sparkke has been shortlisted as a finalist for Organisation of the Year at the 2018 Australian LGBTI Awards.

You can find Sparkke’s ‘Say I Do!’ White Wine Bubbles in a can, along with its ‘Nipples are Nipples’ Hard Lemonade and its ‘Boundless Plains To Share’ Alcoholic Ginger Beer at Fair Day, Diamond Club and Side Show.


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